Everything began in the middle of the 17th century, when the Boiron family, the ancestors of the Cellier family, owned a farm on the lands of Chateauneuf-du-Pape. At first turned to mixed farming, the family progressively specialized in the culture of the vine.
The story was going on for several centuries, until the day when Armand Cellier, came to harvest in the region and was seduced by Marie-Antoinette Boiron, the owner's daughter. After WWII, Marie-Antoinette Cellier gave birth to Roseline and Marceau Cellier, and the couple inherited the Boiron vineyard in the 1950s. The first generation of Cellier winemakers was officially launched.